In India, the Department of Telecommunications (DoT) has established guidelines for DLT (Distributed Ledger Technology) template approval for bulk SMS messaging. Here are some key guidelines:
1. Registration: Register your entity and obtain a Unique Entity ID (UEID) from the DoT.
2. Template Registration: Register your SMS templates with the DoT, including message content, sender ID, and recipient ID.
3. Template Categorization: Categorize templates based on content, such as promotional, transactional, or service-related.
4. Content Guidelines: Ensure templates adhere to content guidelines, including:
- No spam or phishing content
- No offensive or inappropriate content
- No misleading or deceptive content
- Include opt-out options
5. Sender ID Guidelines: Ensure sender IDs are:
- Registered and approved
- Not misleading or deceptive
- Clearly indicate the sender's identity
6. Recipient ID Guidelines: Ensure recipient IDs are:
- Valid and registered
- Not used for spam or phishing
7. Template Approval Process: Submit templates for approval through the DoT's online portal, including:
- Template content
- Sender ID
- Recipient ID
- UEID
8. Approval Timeline: Approvals typically take 2-3 working days.
9. Template Modification: Modify templates as needed, and re-submit for approval.
10. Compliance: Ensure ongoing compliance with DLT guidelines and regulations.
Additionally, the Telecom Regulatory Authority of India (TRAI) has established regulations for unsolicited commercial communications (UCC), which include:
1. UCC Regulations: Adhere to UCC regulations, including obtaining prior consent from recipients.
2. National Customer Preference Registry (NCPR): Register with the NCPR to access the National Do Not Call (NDNC) list.
3. NDNC Compliance: Ensure compliance with NDNC regulations, including not sending messages to registered numbers.
By following these guidelines and regulations, you can ensure compliance with DLT template approval in India.
DLT Registration